Hey there! ☺︎ This is Mike Menz
you can call me “Menz”

Once upon a time in Cairo, Egypt 🇪🇬
a Lego-obsessed kid 𓏠 spent more time escaping math 📐 homework than solving it, somehow landed in commerce 📊 school along the way.

But life had other plans. Mine unfolded through 🖼️ visuals, posters, late-night ideas, and way too many Post-its ✍️ stuck to every surface around me.

Today, I’m a Dubai-based a Creative Leader / Art Director, and Brand Strategist with 14+ years of experience turning ideas into impact, helping brands speak, sing, shout, and sometimes whisper across film, digital, ATL, BTL, and everything in between.

My work has picked up some awards along the way, but what matters more to me is creating work that earns attention, sparks emotion, drives results, and starts real conversations.
I believe in the power of storytelling, the precision of strategy, and the craft of building brands people genuinely remember.

From entertainment and tech to finance, telecom, and culture-led campaigns, I’ve always been drawn to ideas that connect emotionally while still delivering commercially. Whether it’s shaping a platform’s identity, directing a campaign, building scalable brand systems, or experimenting with AI-native creative workflows, I’m most inspired when creativity and purpose move together.

Creative direction

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Filming & Photography

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Brand Strategy & Identity

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Product Design UI / UX

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Design Systems

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AI-Native Workflows

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Integrated Campaigns

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Content & Title Production

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Creative direction ✳︎ Filming & Photography ✳︎ Brand Strategy & Identity ✳︎ Product Design UI / UX ✳︎ Design Systems ✳︎ AI-Native Workflows ✳︎ Integrated Campaigns ✳︎ Content & Title Production ✳︎

Journey

Recognitions
& Awards

  • Advertising, Media & PR Jury

  • Moving Image Craft Jury

  • Film & Print Jury

  • Best Original Drama Production (One Last Sin)
    Best OTT Production - Fiction (Magician Segment)

  • Best Unscripted Production (El Ghaleb Ghaleb)

  • 1x Silver / David Vs Goliath
    2x Shortlists

  • 1x Silver
    1x Bronze

  • 1x Gold
    1x Silver
    1x Bronze

  • 4x Shortlists